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Data services and tools

Home Analytics

Location notice

Please note that this page contains information and links most relevant for people living in England, Scotland, Wales.

Finding the most suitable homes for your product or service can often be a strain on time and resources. Home Analytics is a quick and efficient way to help you understand a particular housing stock, allowing you to focus on targeting your energy saving products and services effectively.

Home Analytics for Local Authorities and Businesses

Home Analytics has been used by governments, local authorities, housing associations and commercial businesses to assist them in developing, targeting and delivering their schemes, programmes and products.


  •  unrivalled insights – modelled across multiple data sets that have been carefully updated for over a decade
  •  flexible solution – we can deliver property characteristics from specific address level detail to the whole of Great Britain, pre-filtered to suit your business objectives and targets
  • ability to model characteristics such as:
    • wall type
    • main fuel supply
    • boiler type
    • suitability for renewable energy solutions
    • property tenure and age
    • fuel poverty indicators
    • eligibility for grants

How Home Analytics can help you?

Home Analytics allows you to focus targeting strategies and campaigns, ensuring that you reach the most suitable householders with your energy saving products or services.

varied homes

For local authorities or housing associations

Home Analytics is currently being used by local authorities to support climate emergency and carbon reduction plans. Home Analytics is also a perfect way to identify which homes are eligible for Green Homes Grants to get crucial support to residents who need it most.

Basing your strategy off the energy characteristics of homes within your region, such as insulation type, property age and boiler type will allow you to make the best impact with your grants.

  • save time and resources understanding your local housing stock
  • support households based on actual home energy characteristics
  • plan for improving the energy efficiency, EPC and SAP scores of homes
  • identify potential for low carbon retrofitting
  • higher resident engagement based on their energy issues
  • identify homes most likely to be suitable for funding incentives, such as the Green Homes Grant

Contact us to find out more


For commercial businesses

Visibility of key housing stock characteristics can accelerate your new business acquisition strategies, increase return on investment and focus the targeting for your product or service.

  • focused targeting for your product or service
  • save time and money identifying your ideal market
  • improve customer engagement and loyalty by tailoring the customer experience to their environment
  • strategise for new products and services, targeting areas to help your business grow
  • more impact and sales through tailored customer engagement plans
  • identify homes most likely to be suitable for funding incentives, such as the Green Homes Grant

Contact us to find out more