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Communications and insight


Knowing the different demographics of your customers and how they think about energy, is an important step towards understanding how to communicate with them.

Boost your communications with relevant and useful energy-saving facts and tips that can be quickly implemented. This can encourage householders to think about their energy use, habits and improvements to their homes – including your products and services.


What is Infact?

Our Infact savings and statistics bulletin is designed to help you easily integrate domestic home energy facts and statistics into your communications, as well as provide your team with a range of relevant low- and no-cost energy saving advice.

By subscribing, you get instant access to up-to-date, consumer-ready energy saving facts and verified data for you to use in your own marketing.

What are the features? 

  • easy to reference facts, figures and statistics for use in your communications
  • a rich combination of insights, including policy insights and key aspects of household energy use
  • verified, approved and put together by trusted energy experts

Think your organisation could benefit from Infact? Send us an message and we’ll be in touch as soon as possible.

Contact us

Looking for more?

We also have a simple and effective factsheet available to help you provide your team with a focus on working from home and a range of relevant home-based behavioural and low- to no-cost energy saving advice, facts and figures.

Further support

If you’re looking for further support to maximise the effectiveness, engagement and reach of your marketing campaigns, why not complement our InFact savings and statistics bulletin with our other services:

  • use our Home Analytics data service to help you to target your campaigns to suitable consumers and properties
  • you can also ensure your messaging is consistent by upskilling your telephone advisors with our Energy Advice training
  • validate the performance of your products and gain access to our verified brandmark to highlight your energy efficiency marketing claims.


We work across all aspects of energy; from the home, businesses and transport, to new and emerging technologies. So, no matter what your needs are, we can support you.

Why work with Energy Saving Trust?

At Energy Saving Trust we make it our business to understand how consumers use energy, leveraging over 25 years’ experience of motivating action and inspiring behaviour change.

We continually update our facts and figures, and develop new insights into energy use, attitudes and behaviours, backed up by authoritative research, evidence and compelling analysis.

By using Infact, you’ll be able to quickly and conveniently create tailored internal and external energy-saving information campaigns with its ready-made messaging.

Last updated: 21 January 2022